2 Feb 2024
Understanding the Economic Impact of New Businesses in New Zealand
An analysis of how new businesses contribute to New Zealand’s economy, highlighting successful case studies and economic benefits.
Introduction
Crucial Role of New Businesses: new businesses are not just a part of but a driving force behind New Zealand’s economic growth. This article explores their significant impact and highlights successful examples.
Economic Contributions
Job Creation: New businesses create employment opportunities for locals.
Innovation and Growth: They introduce innovative products and services, driving economic growth.
Tax Revenue: New companies contribute to the government’s revenue through taxes.
Case Studies
Cove: This fintech startup has simplified the insurance industry by developing a digital platform that allows New Zealanders to buy, manage, and claim insurance efficiently. Founded in 2017, Cove has raised $3.4 million in funding.
Marsello: Marsello provides intelligent marketing solutions, helping retailers conduct data-driven marketing activities. Marsello creates marketing strategies that drive new sales by leveraging machine learning and AI. Founded in 2014, Marsello has secured $8.5 million in funding.
JRNY: Specialising in the insurance industry, JRNY simplifies the customer journey, enhancing conversion rates and customer retention through its platform. Founded in 2016, it has raised $458.8K in funding.
Little Yellow Bird: This fashion startup produces eco-friendly and socially responsible uniforms and branded apparel. They also support various initiatives, such as funding education and providing microloans. Founded in 2015, Little Yellow Bird has raised $1.5 million in funding.
How Surani Associates Can Help
Business Development: We assist in developing business strategies that contribute to economic growth.
Compliance Support: We ensure your business complies with all regulations, maximising its positive impact.
